BLOG
Screaming Frog SEO Spider: How to Find & Fix Onpage SEO Issues (Step by Step Guide)
Screaming Frog SEO Spider tutorial: onpage optimization guideUndeniably, Screaming Frog SEO spider is one of the most popular, effective, easy-to-use and great all-around SEO tools for technical audits and much more. You can identify 99% of the issues (if...
Anchor Text Best Practices
What Are the Anchor Text Best Practices You Need to Implement to Increase Your SERPs? Before we dive into the most effective and efficient anchor text best practices we should cover the basics, aka — what is exactly is that "anchor text" you see quoted everywhere....
Microcopy: How the Smallest of Words Have the Biggest of Impact
Microcopy: Little Things Matter The Most Great things come in small packages, they say, and your website copy is no exception. Well-executed ‘microcopy’, as it’s called, is the modern content marketer’s embodiment of David (your words) versus Goliath (the safely...
How to Create a Survey for your Website Fast & Easy with Responster
Feedback, Surveys and User Testimonials Wherever you look, whatever you read (hell even here on this blog), you’ll always read and hear things like: “Content is king”, “You have to create valuable content”, “you have to create value for your audience/customers” and so...
On Paid, Owned and Earned Media
Out with the Old, in with the New Marketing is an ever-evolving art and as such, it has to address the needs of its audience by staying ahead of its time. Traditional single channel marketing isn't up to today's role and that's why marketers function under a framework...
How to Do Keyword Research & Find a Niche
A Niche, a Keyword and Google Adwords Keyword Planner The online world moves, functions and operates based on words...keywords! Maybe in the future this will change and the way the internet works shifts towards another model, but for now and definitely for the...
21 Copywriting Hacks To Grow Your Brand, Even If You Suck At Writing
At 17 years old, all of my friends had just started their first jobs taking orders at McDonald’s, stocking grocery store shelves, and, well, stocking more grocery store shelves. Being the arrogant teenager that I was, I went looking for ways to make money...
4 Questions to Ask Before Publishing your Next Article
Bloggers, content creators, marketers, copywriters, business owners, all have something in common: They aspire and strive to create valuable content for their audience. It's quality content that will bring your customers closer to you and thus closer to the product or...
From 9% to 52%: a Landing Page Conversion Optimization Case Study
Landing pages are extremely important whether you want to promote a new app you are developing, or growing the brand reach of your business. It's one of the most effective tools of the modern online marketer and it works, but in order for it to work you need to put a...